On today’s episode of Monetize the Mic, Jess is joined by Melissa Guller, who helps business owners turn their skills into online courses. If you find yourself answering the same question time after time, it might make sense for you to create an online course. Melissa goes over the differences between creating an online course on a website such as Skillshare versus Teachable, what content to include in your course, how to figure out your pricing, and how to think of TikTok as a raffle ticket.

Get in touch with Melissa at witandwire.com or on social media @witandwire

On today’s episode of Monetize the Mic, Jess is talking with Mickie Kennedy about using press releases to gain visibility. Mickie is an Interview Connections client and helps small business owners, authors, and startups increase their visibility and credibility with press releases. If you commit to doing a press release strategy, a business owner can see all kinds of returns ranging from new leads, getting articles in major publications, to millions of dollars in revenue (and Mickie can attest to that). In this interview, Mickie goes over the most effective way to use press releases in order to make the most out of the strategy. 

To work with Mickie, head over to ereleases.com

On today’s episode of Monetize the Mic, Jess and Margy are talking with Co-Founder of Benefit Capital, Bessi Graham. Recently, Bessi helped Margy realize that there are many ways that businesses can give back that don’t include just giving to charity. There are so many options for business owners to use their resources in order to make an impact within their own company. You can make a big change in your business by basing your thinking, behavior, and decision making on your values (how you pay your employees and what kind of conditions and culture they work in, etc). If you are clear on your own values (really strong reflections on who we are), then it is much easier to be decisive as a leader. And at the end of the day, you are a business owner and not the leader of a nonprofit so you ultimately need to make decisions as a business owner so you can still be financially sustainable. There are more ways to be a generous, decent human that don't include giving everything away for free.

Connect with Bessi on social media at https://www.instagram.com/bessigraham/ and https://www.facebook.com/bessi.graham

In today’s episode of Monetize the Mic, Margy and Jess talk about how they got Interview Connections to its first $500k revenue month. In 2019, Margy set a goal for the company to have a $500k month and thought it would take maybe six months to achieve it…but it took two years. Finally, in December 2021, Interview Connections not only hit $500k, but finished the month at almost $600k. Throughout this episode, Margy and Jess share all of the invaluable lessons they’ve learned during the time that it took to hit this revenue goal. These lessons include hitting big goals by multiplication (not addition), leading by example, restructuring what you’re already doing, and persistence.